I just wanted to talk about one of the last classes we had where we had talked about where we had discussed tv ratings for the super bowl and world cup.
I thought it was very interesting to see that in '98 tv ratings were at 37 billion for the world cup and in '10 in the U.S. alone there were over 24 million that tuned into the world cup. I think small stat really shows how much more popular soccer is throughout the world . Also the 2010 super bowl had 106.5 million viewers which in turn shows how much more popular football is in the U.S. compared to soccer. Not that it should be to much surprise but it is interesting to see the actual numbers of viewership.
I also think it would be very interesting to see the cost of a commercial spot for the world cup whether it be in the U.S. or in Europe compared to a 30second 3million dollar ad here in the U.S. during the super bowl. The cost of an ad in the super bowl is incredible to what the cost would be during a normal game im sure however I am just curious to see what companies do over seas for spots on tv during the world cup because they are able to show more or say more in their ad's compared to ours.
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